. What To Do Before You Apply To Google AdSense
3:04 AM Posted by Admin
Guidelines for new web publishers
Imagine this. Mr. Big Google Advertiser is surfing the net, looking up some
trade-related keywords. He clicks through lazily to land on a strange website.
The logo looks amateurish. The content is full of typos. Heck, some of the
links don't even work. And then, he sees something he least expects to find.
He seems to freeze for a second. His eyes pop wide open and you can see a
muscle going in his cheek. He picks up his phone and dials a number. "I can't
believe it!" He booms, "I can't believe you put MY ad on THAT website!"
Uh oh.
Google has a reputation to live up to. A reputation for providing quality
content, targeted traffic and good value for money to their advertisers.
The way to meet these requirements is to provide content that meets their
requirements and goes one step further to add something unique, which
other websites might not offer.
Before you apply to Google AdSense, make sure you haven't cut corners on
the layout and the quality of content. Google is quick to reject websites that
are built specifically to attract search spiders or that trick people into clicking
AdSense Ads.
To make a sizable income from AdSense, you need unique content, a true
commitment to your visitors and focused content — which makes it easy
for advertisers to target their audience.
To sum up, here are a few quick Do's and Don'ts before you Apply:
12.1 Don't build a website that specifically targets search spiders,
with nothing unique to offer human visitors.
I’ve already discussed the importance of creating content that your users
are genuinely going to find interesting. If you have interesting content, you’ll
have higher CTR and higher revenues.
With so many legitimate ways of creating revenue-generating content, you’re
only cheating yourself when you take a short-cut. You reduce your CTR and
you increase the odds of being banned by Google.
Don't build a website just to make money from AdSense.
The easiest way to produce genuinely interesting content is to produce
content that genuinely interests you!
You might feel that the more pages that you can throw up, the more money
you’ll make but if you can’t produce the sort of content that can compete
with companies who produce genuinely good material, you’re not going to
get the traffic or the revenues.
But there is plenty of topics that you know about and enjoy. That’s the kind
of material that can give you money.
It will also make earning that money a lot more fun.
Provide targeted content that will help Google Advertisers to
capitalize your traffic.
But writing about what you enjoy rather than what can help you earn
doesn’t mean you should forget about using your content to bring you
targeted ads.
If you know that there are certain keywords in your topic that are worth
more, then you can certainly write about those. You can also make sure that
you toss in plenty of keywords and headings to keep those ads targeted.
DON'T build a website specifically to target high-
value keywords unless you plan on developing
quality content!
Not all advertisers bid high on the same keywords.
Just as it’s a bad idea to create more content simply to create
more money, so it’s a mistake to focus on particular keywords to
create lots of money!
If you are prepared to produce good content and want that content to include
high value keywords, one VERY useful report reveals those high-value
keywords. You can find it at:
http://www.adsense-secrets.com/cashkeywords.html
If you want to aggressively build sites, another very useful tool you might
want to look at is Top Keyword Lists.
This is a 'plug and play' monthly membership service offering twenty-five
high-paying AdSense markets each and every week. With a simple page
generating application, you can turn out twenty-five sites quickly and easily
from each week's updates. If you prefer to spend a little more time building
your site with articles, they offer a unique keyword research tool that allows
you to pinpoint the key phrases you should concentrate your articles on for
maximum payout through AdSense. Read more about it at
http://www.adsense-secrets.com/topkeywords.html
Websites that rank higher in a Google search (SERPS) will get a
better per-click payout than websites which rank lower for the
same search term.
I don’t know if that’s because Google just wants to reward sites who meet
their criteria for high search listings or because they assume that sites that
rank higher are going to have better users for advertisers than lower-ranked
sites.
Most likely though, is that it’s all about content relevance. A top-
ranking website is considered more relevant than a lower-ranking one. So
keep an eye on your Google Search Ranking for your targeted search terms
and work continuously to optimize your website. The upshot is that when
you’ve created your site, you need to pay attention to search engine
optimization.
That won’t only win you free traffic, it will also get you more money for the
traffic you receive.
Increase 'Readiness to Buy'
Advertisers prefer websites that qualify visitors for the purchase.
Allow me to explain with this simple example: A search for "cell phones" can
throw up a page about the perils of cell phone radiation, a university
professor's treatise about messaging technologies and a buyer's guide that
compares features and prices of top-selling cell phone models.
For an advertiser looking to target cell phone buyers, the buyer's guide offers
the most relevant (and therefore valuable) advertising space.
This is part of targeting your content.
You want people to click on your ads. So do your advertisers.
If you can keep your content focused on the products your advertisers are
selling then you should be able to increase your CTR.
Of course, it’s also Google’s job to make sure that your ads match your
content, but if you’re writing about DVD’s it makes sense to produce content
that encourages people to buy DVD’s because those are the sort of ads you
know you’re going to be served!
If you were writing about homebuying, you can be sure that you’d get ads
about mortgages and real estate agents. Put up pages about finding the right
mortgage or how to pick a real estate agent and not only do the ads look
even more relevant, they’ll also appear more attractive.
Tim Carter is a living example of how content relevance builds loyalty. As an expert
in his field, he adds relevance and credibility to the ads appearing on his pages.
Check out this example at: http://www.askthebuilder.com/535-Installing-Large-
Ceramic-Tiles.shtml
Don't cut corners. Watch out for typos, amateurish layouts,
malfunctioning links, poor-quality or plagiarized content.
Users expect to reach professional websites. Those are the ones they spend
the most time on and pay the most attention to. Those are also the ones that
Google rewards the most.
It pays to put effort into improving your website. It pays to have a good
design and a site that’s attractive and well-maintained.
Imagine this. Mr. Big Google Advertiser is surfing the net, looking up some
trade-related keywords. He clicks through lazily to land on a strange website.
The logo looks amateurish. The content is full of typos. Heck, some of the
links don't even work. And then, he sees something he least expects to find.
He seems to freeze for a second. His eyes pop wide open and you can see a
muscle going in his cheek. He picks up his phone and dials a number. "I can't
believe it!" He booms, "I can't believe you put MY ad on THAT website!"
Uh oh.
Google has a reputation to live up to. A reputation for providing quality
content, targeted traffic and good value for money to their advertisers.
The way to meet these requirements is to provide content that meets their
requirements and goes one step further to add something unique, which
other websites might not offer.
Before you apply to Google AdSense, make sure you haven't cut corners on
the layout and the quality of content. Google is quick to reject websites that
are built specifically to attract search spiders or that trick people into clicking
AdSense Ads.
To make a sizable income from AdSense, you need unique content, a true
commitment to your visitors and focused content — which makes it easy
for advertisers to target their audience.
To sum up, here are a few quick Do's and Don'ts before you Apply:
12.1 Don't build a website that specifically targets search spiders,
with nothing unique to offer human visitors.
I’ve already discussed the importance of creating content that your users
are genuinely going to find interesting. If you have interesting content, you’ll
have higher CTR and higher revenues.
With so many legitimate ways of creating revenue-generating content, you’re
only cheating yourself when you take a short-cut. You reduce your CTR and
you increase the odds of being banned by Google.
Don't build a website just to make money from AdSense.
The easiest way to produce genuinely interesting content is to produce
content that genuinely interests you!
You might feel that the more pages that you can throw up, the more money
you’ll make but if you can’t produce the sort of content that can compete
with companies who produce genuinely good material, you’re not going to
get the traffic or the revenues.
But there is plenty of topics that you know about and enjoy. That’s the kind
of material that can give you money.
It will also make earning that money a lot more fun.
Provide targeted content that will help Google Advertisers to
capitalize your traffic.
But writing about what you enjoy rather than what can help you earn
doesn’t mean you should forget about using your content to bring you
targeted ads.
If you know that there are certain keywords in your topic that are worth
more, then you can certainly write about those. You can also make sure that
you toss in plenty of keywords and headings to keep those ads targeted.
DON'T build a website specifically to target high-
value keywords unless you plan on developing
quality content!
Not all advertisers bid high on the same keywords.
Just as it’s a bad idea to create more content simply to create
more money, so it’s a mistake to focus on particular keywords to
create lots of money!
If you are prepared to produce good content and want that content to include
high value keywords, one VERY useful report reveals those high-value
keywords. You can find it at:
http://www.adsense-secrets.com/cashkeywords.html
If you want to aggressively build sites, another very useful tool you might
want to look at is Top Keyword Lists.
This is a 'plug and play' monthly membership service offering twenty-five
high-paying AdSense markets each and every week. With a simple page
generating application, you can turn out twenty-five sites quickly and easily
from each week's updates. If you prefer to spend a little more time building
your site with articles, they offer a unique keyword research tool that allows
you to pinpoint the key phrases you should concentrate your articles on for
maximum payout through AdSense. Read more about it at
http://www.adsense-secrets.com/topkeywords.html
Websites that rank higher in a Google search (SERPS) will get a
better per-click payout than websites which rank lower for the
same search term.
I don’t know if that’s because Google just wants to reward sites who meet
their criteria for high search listings or because they assume that sites that
rank higher are going to have better users for advertisers than lower-ranked
sites.
Most likely though, is that it’s all about content relevance. A top-
ranking website is considered more relevant than a lower-ranking one. So
keep an eye on your Google Search Ranking for your targeted search terms
and work continuously to optimize your website. The upshot is that when
you’ve created your site, you need to pay attention to search engine
optimization.
That won’t only win you free traffic, it will also get you more money for the
traffic you receive.
Increase 'Readiness to Buy'
Advertisers prefer websites that qualify visitors for the purchase.
Allow me to explain with this simple example: A search for "cell phones" can
throw up a page about the perils of cell phone radiation, a university
professor's treatise about messaging technologies and a buyer's guide that
compares features and prices of top-selling cell phone models.
For an advertiser looking to target cell phone buyers, the buyer's guide offers
the most relevant (and therefore valuable) advertising space.
This is part of targeting your content.
You want people to click on your ads. So do your advertisers.
If you can keep your content focused on the products your advertisers are
selling then you should be able to increase your CTR.
Of course, it’s also Google’s job to make sure that your ads match your
content, but if you’re writing about DVD’s it makes sense to produce content
that encourages people to buy DVD’s because those are the sort of ads you
know you’re going to be served!
If you were writing about homebuying, you can be sure that you’d get ads
about mortgages and real estate agents. Put up pages about finding the right
mortgage or how to pick a real estate agent and not only do the ads look
even more relevant, they’ll also appear more attractive.
Tim Carter is a living example of how content relevance builds loyalty. As an expert
in his field, he adds relevance and credibility to the ads appearing on his pages.
Check out this example at: http://www.askthebuilder.com/535-Installing-Large-
Ceramic-Tiles.shtml
Don't cut corners. Watch out for typos, amateurish layouts,
malfunctioning links, poor-quality or plagiarized content.
Users expect to reach professional websites. Those are the ones they spend
the most time on and pay the most attention to. Those are also the ones that
Google rewards the most.
It pays to put effort into improving your website. It pays to have a good
design and a site that’s attractive and well-maintained.
How To Make AdSense Work With Internet Communities
2:41 AM Posted by Admin
Maximize your AdSense Revenue from Internet Forums,
Message Boards and Discussion Groups!
we mentioned making revenue from blogs. But blogs
certainly aren’t the only types of content online or the only types that can
use AdSense.
In an active Internet Community, users generate most of the content.
You cannot completely control the keywords or the topics, which means
AdSense might spring some surprises with the ads that show up. (Just have
some Alternate Ads handy, in case AdSense pulls up a series of non-paying
public service ads.)
Unlike passive surfers who like to explore your website for relevant
information, forum members are very focused on their messages and the
responses they attract.
Many publishers that play host to Internet Communities complain of
negligible CTRs, scattered keywords (low content relevance) and low cost per
click. What they don't realize is that Internet Communities are a hidden gold-
mine which inspire fanatical loyalty, repeat visits, unique content and a high
level of user involvement with the content.
Mega-brands such as Apple and Harley Davidson were built on the same
foundation — a deep sense of personal bonding, high involvement with the
product and strong referrals. You can achieve the same result with your
website!
While all Internet Communities are not the same, they do have the same key
strengths. You just need to recognize them and find new ways to cash in on
them — as some savvy web publishers are doing already!
On the next page you'll find a few ideas to spark off your imagination:
Forum Members are very focused on their topic of discussion. Ads
that appear on the top, bottom or side margins of the page may
not distract them from their main objective — which is to read
and write the posts!
The best way to capture their attention is to put your ads at the end
of the top posting on each page. Posts that appear on top are read
more often, and usually set the tone for the rest of the discussion.
Many web publishers swear by Google's 728x90 leaderboard ad
with two ads trailing top-of-the-page posts.
What gets the most clicks in any forum?
The forum buttons of course! Put your ads close to these useful
buttons, sought out by users to search threads, create a new thread or
post a reply.
Without ever asking users to click, the heading "Deal of Day" turns the
Google Ads into a recommended resource for finding the day's top
deals.
Impressive forum stats, such as the number of members, threads and posts
appear alongside the ads, making them look more legitimate. The sheer
number of users creates a sense of urgency to check them out before other
members get their hands on the coveted deals!
Make sure you apply the same text formatting as the user-
generated content. It's important to gain your users' attention first
— then pitch your message when they're all ears!
Try putting the ads at the bottom of each post. If users spot the
pattern and your click-throughs start to drop, try putting the ads at
the bottom of every alternate post. The key is to keep them guessing!
Don't break up a post by putting ads in the middle. Since forums
have user-generated content, people are more sensitive to these
intrusions and might be offended if you make it seem as if the ads are
their personal recommendations.
Don't lump a bunch of ads together in the middle of the page. It
works well with 'passive' visitors, but your forum members will read
right around them!
Allow users to pull up targeted ads with a Google Search Box!
How often has a forum posting piqued your interest enough to launch
a Google search? Once? Twice? All the time? If you're anything like
me, the Google Search Box is an added convenience, welcomed
by most users. It makes your visitors stay! And if they click an ad
from the results page, you make money!
Which of these strategies will work for your Forums?
Only time can tell — but don't forget to track your results with Google's FREE
AdSense Channels. There are publishers who have made a fortune with their
community pages. It doesn't take rocket science. But a little persistence goes
a long way!
Message Boards and Discussion Groups!
we mentioned making revenue from blogs. But blogs
certainly aren’t the only types of content online or the only types that can
use AdSense.
In an active Internet Community, users generate most of the content.
You cannot completely control the keywords or the topics, which means
AdSense might spring some surprises with the ads that show up. (Just have
some Alternate Ads handy, in case AdSense pulls up a series of non-paying
public service ads.)
Unlike passive surfers who like to explore your website for relevant
information, forum members are very focused on their messages and the
responses they attract.
Many publishers that play host to Internet Communities complain of
negligible CTRs, scattered keywords (low content relevance) and low cost per
click. What they don't realize is that Internet Communities are a hidden gold-
mine which inspire fanatical loyalty, repeat visits, unique content and a high
level of user involvement with the content.
Mega-brands such as Apple and Harley Davidson were built on the same
foundation — a deep sense of personal bonding, high involvement with the
product and strong referrals. You can achieve the same result with your
website!
While all Internet Communities are not the same, they do have the same key
strengths. You just need to recognize them and find new ways to cash in on
them — as some savvy web publishers are doing already!
On the next page you'll find a few ideas to spark off your imagination:
Forum Members are very focused on their topic of discussion. Ads
that appear on the top, bottom or side margins of the page may
not distract them from their main objective — which is to read
and write the posts!
The best way to capture their attention is to put your ads at the end
of the top posting on each page. Posts that appear on top are read
more often, and usually set the tone for the rest of the discussion.
Many web publishers swear by Google's 728x90 leaderboard ad
with two ads trailing top-of-the-page posts.
What gets the most clicks in any forum?
The forum buttons of course! Put your ads close to these useful
buttons, sought out by users to search threads, create a new thread or
post a reply.
Without ever asking users to click, the heading "Deal of Day" turns the
Google Ads into a recommended resource for finding the day's top
deals.
Impressive forum stats, such as the number of members, threads and posts
appear alongside the ads, making them look more legitimate. The sheer
number of users creates a sense of urgency to check them out before other
members get their hands on the coveted deals!
Make sure you apply the same text formatting as the user-
generated content. It's important to gain your users' attention first
— then pitch your message when they're all ears!
Try putting the ads at the bottom of each post. If users spot the
pattern and your click-throughs start to drop, try putting the ads at
the bottom of every alternate post. The key is to keep them guessing!
Don't break up a post by putting ads in the middle. Since forums
have user-generated content, people are more sensitive to these
intrusions and might be offended if you make it seem as if the ads are
their personal recommendations.
Don't lump a bunch of ads together in the middle of the page. It
works well with 'passive' visitors, but your forum members will read
right around them!
Allow users to pull up targeted ads with a Google Search Box!
How often has a forum posting piqued your interest enough to launch
a Google search? Once? Twice? All the time? If you're anything like
me, the Google Search Box is an added convenience, welcomed
by most users. It makes your visitors stay! And if they click an ad
from the results page, you make money!
Which of these strategies will work for your Forums?
Only time can tell — but don't forget to track your results with Google's FREE
AdSense Channels. There are publishers who have made a fortune with their
community pages. It doesn't take rocket science. But a little persistence goes
a long way!
Google AdSense programs: Choose your weapon(s)!
1:32 AM Posted by Admin
Google currently offers four programs: AdSense for content, AdSense for search, adsense for domain and Premium AdSense.
AdSense for content
AdSense for content is the main AdSense program – contextually targeted ads are displayed on your webpage, and you get paid for every click. These ads are specifically targeted to the content of your webpage. Consequently, if you change the content of your page, the ads that are displayed would also change. AdSense allows you good control over what ads get served, since there might be some obvious problems if it didn’t. These include:
Blocking Ads – you choose
While the ad selection is automatic, you can block unwanted ads – such as those from your competitors. You just tell Google which companies to block from your sites.
Reviewing and filtering Ads – semi-automatic
Google has its own strict policies for ad content (no profanity, no racial discrimination, etc). These are filtered out automatically from your point of view. Additionally, you can choose to block additional content through custom filters. This is slightly different than blocking an advertiser, since with this method an advertiser you generally allow may submit ads that would individually be filtered out.
Allowing the publisher to select an ad
In the rare case where Google’s content engines can’t make a clear match of ads to pages, they will let you pick which ads you want served. If you don’t pick, you’ll get public service spots.
The look-and-feel of Ads can be customized
Ads shouldn’t look out of place or be jarring on your website. Google allows you to customize colors and layout. You can choose options provided or have your own custom layout and color applied to the ads. The advertisers have no control over this; as the material appears on your site, you can and should select how it looks.
Tools for analysis
Tracking and analyzing the performance of any marketing campaign is critical. Google AdSense provides a range of comprehensive online reports that allow you to monitor and analyze your earnings as well as the performance of ads by
many metrics, including size, color, and so forth, so you can make adjustments to maximize the value of the placements.
AdSense for Search
This is another program whereby Google allows you to ad a Google Search box to your website. By doing this, visitors to your site can search the entire internet from your website itself. In a way, your site becomes a host to Google. Except you make money!
The search results page that is displayed when a visitor on your website searches through the search box on the site itself, also displays Google Ads (AdWords ads) next to the usual listings, just as it would on Google.com. If the visitor clicks on any of these Google Ads, you get paid as well. Thus, with AdSense for search you can enhance your income potential beyond what just the content of your actual site can provide.
AdSense for search offers all the same options and controls as AdSense for content. These include ad customization, ad filtering, monitoring and tracking results, and so on.
Google AdSense Premium service
The AdSense Premium service provides advanced functionality and features, provided your website qualifies for it – which in fact very few sites do.
As a base requirement, your website should received at least 5 million search queries or 20 million page views a month to qualify for the Premium service. (We’re betting if your sites qualify for this level of service, you already know all about AdSense!)
AdSense for content
AdSense for content is the main AdSense program – contextually targeted ads are displayed on your webpage, and you get paid for every click. These ads are specifically targeted to the content of your webpage. Consequently, if you change the content of your page, the ads that are displayed would also change. AdSense allows you good control over what ads get served, since there might be some obvious problems if it didn’t. These include:
Blocking Ads – you choose
While the ad selection is automatic, you can block unwanted ads – such as those from your competitors. You just tell Google which companies to block from your sites.
Reviewing and filtering Ads – semi-automatic
Google has its own strict policies for ad content (no profanity, no racial discrimination, etc). These are filtered out automatically from your point of view. Additionally, you can choose to block additional content through custom filters. This is slightly different than blocking an advertiser, since with this method an advertiser you generally allow may submit ads that would individually be filtered out.
Allowing the publisher to select an ad
In the rare case where Google’s content engines can’t make a clear match of ads to pages, they will let you pick which ads you want served. If you don’t pick, you’ll get public service spots.
The look-and-feel of Ads can be customized
Ads shouldn’t look out of place or be jarring on your website. Google allows you to customize colors and layout. You can choose options provided or have your own custom layout and color applied to the ads. The advertisers have no control over this; as the material appears on your site, you can and should select how it looks.
Tools for analysis
Tracking and analyzing the performance of any marketing campaign is critical. Google AdSense provides a range of comprehensive online reports that allow you to monitor and analyze your earnings as well as the performance of ads by
many metrics, including size, color, and so forth, so you can make adjustments to maximize the value of the placements.
AdSense for Search
This is another program whereby Google allows you to ad a Google Search box to your website. By doing this, visitors to your site can search the entire internet from your website itself. In a way, your site becomes a host to Google. Except you make money!
The search results page that is displayed when a visitor on your website searches through the search box on the site itself, also displays Google Ads (AdWords ads) next to the usual listings, just as it would on Google.com. If the visitor clicks on any of these Google Ads, you get paid as well. Thus, with AdSense for search you can enhance your income potential beyond what just the content of your actual site can provide.
AdSense for search offers all the same options and controls as AdSense for content. These include ad customization, ad filtering, monitoring and tracking results, and so on.
Google AdSense Premium service
The AdSense Premium service provides advanced functionality and features, provided your website qualifies for it – which in fact very few sites do.
As a base requirement, your website should received at least 5 million search queries or 20 million page views a month to qualify for the Premium service. (We’re betting if your sites qualify for this level of service, you already know all about AdSense!)
How much can I make with AdSense and how do I get started?
11:17 PM Posted by Admin
You’ve seen the nutty claims by so-called “internet experts” that strategies and programs they have devised enable surfers to earn thousands of dollars within a matter of days! Or minutes!! No such thing.
However, there are several lucrative programs that can provide an extremely generous income with comparatively little effort – Google AdSense is absolutely one of them.
But it takes some time, and it takes some planning, like anything real does. The rest of our report is all about unlocking that potential.
To start understanding the potential, think about how you make money with this program. Each time someone clicks an ad on your pages, you get a percentage of what Google is paid for placing that ad.
Revenue (or Income) from an Ad
=
Clickthrough value of the ad * Payout Rate * Clickthrough rate of the Ad * Webpage traffic * Frequency of Ad
In the above equation, Clickthrough value is the amount the advertiser pays per click for the Ad (this figure varies); the Payout Rate is the percentage of revenue to be paid for every click fixed by Google (this figure varies); Clickthrough rate is simply the # of times the ad is clicked on in a certain period of time divided by the # of times it is displayed during the same period; Webpage traffic is the # of visitors to your website; and Frequency of Ad is the # of times this particular ad appears on your webpage
Let’s put some figures into the above equation and see what the income is. The figures below are for a single day:
Clickthrough Value 30 cents or $0.30 (The advertiser pays 30 cents per click for the Ad, to Google)
Payout Rate 50% or 0.5 (This is an assumption based on what many experts believe to be the current payout rate for most deals)
Clickthrough rate of the Ad the ad is displayed 100 times within the day and clicked by 9 people the clickthrough rate would be 0.09
Webpage traffic 150 visitors during the days
Frequency of Ad 100
The Income per day from a single ad would be = 0.30 * 0.5 * 0.09 * 150 * 100
= $202.5
If you consider this to be the average income per day, the total revenue generated within a month would be more than $6000. This is incredible, considering you basically did nothing to earn that money. We know of cases where people have earned even more than $25,000 a month with AdSense, which is a large sum to anyone.
Our goal is to equip you to get started on the road to making money with AdSense.
However, there are several lucrative programs that can provide an extremely generous income with comparatively little effort – Google AdSense is absolutely one of them.
But it takes some time, and it takes some planning, like anything real does. The rest of our report is all about unlocking that potential.
To start understanding the potential, think about how you make money with this program. Each time someone clicks an ad on your pages, you get a percentage of what Google is paid for placing that ad.
Revenue (or Income) from an Ad
=
Clickthrough value of the ad * Payout Rate * Clickthrough rate of the Ad * Webpage traffic * Frequency of Ad
In the above equation, Clickthrough value is the amount the advertiser pays per click for the Ad (this figure varies); the Payout Rate is the percentage of revenue to be paid for every click fixed by Google (this figure varies); Clickthrough rate is simply the # of times the ad is clicked on in a certain period of time divided by the # of times it is displayed during the same period; Webpage traffic is the # of visitors to your website; and Frequency of Ad is the # of times this particular ad appears on your webpage
Let’s put some figures into the above equation and see what the income is. The figures below are for a single day:
Clickthrough Value 30 cents or $0.30 (The advertiser pays 30 cents per click for the Ad, to Google)
Payout Rate 50% or 0.5 (This is an assumption based on what many experts believe to be the current payout rate for most deals)
Clickthrough rate of the Ad the ad is displayed 100 times within the day and clicked by 9 people the clickthrough rate would be 0.09
Webpage traffic 150 visitors during the days
Frequency of Ad 100
The Income per day from a single ad would be = 0.30 * 0.5 * 0.09 * 150 * 100
= $202.5
If you consider this to be the average income per day, the total revenue generated within a month would be more than $6000. This is incredible, considering you basically did nothing to earn that money. We know of cases where people have earned even more than $25,000 a month with AdSense, which is a large sum to anyone.
Our goal is to equip you to get started on the road to making money with AdSense.
AdSense On Mobile Phones
3:36 AM Posted by Admin
RSS could prove to be a powerful revenue source for AdSense publishers. It can certainly be a good way to inform users that you’ve got new content and bring them back in to view it.
I’m not sure about AdSense on mobile phones.
AdSense started allowing publishers to place one ad unit on mobile Web pages in September 2007. You can select the colors, specify the kind of code your mobile page uses (“wml (WAP 1.x)”, “xhtml (WAP 2.0)”, or “chtml”), and choose ad units with one or two text-link ads (although the double unit can only appear at the bottom of the page.)
It’s currently available in thirteen countries, including US, England, France, Italy, Germany, Spain, Ireland, Russia, Netherlands, Australia, India, China, and Japan. It sounds like a good idea, but AdSense for mobile has its challenges. Phones have not shown themselves to be good ways to surf the Web. The screens are tiny, the downloads are slow and it’s very expensive. Most people are prepared to wait until they get home or to the office to look at a website, rather than do it on their mobiles. There are exceptions though. Surfing on phones is fairly popular outside America (especially in Japan). In the United States, it might be used for information that changes quickly such as sports news or finance. If you have a site on either of those topics or which is popular in Asia, you might want to create a page that will work on a mobile, offer breaking news and place an ad on it to see how much it earns. My feeling is that it won’t be worth the effort but it’s still early to say for sure. Much depends on what happens in the mobile phone market. If phone companies copy the iPhone and offer built-in wi-fi, then publishers won’t need to build special pages for mobiles. Doing so would be a waste of time — and if you have to pay programmers, a waste of money too.
On the other hand, if Google’s phone software makes mobile browsing more popular then the market could become large enough to make building special mobile sites worthwhile. Although you’d still want to be sure that Google’s mobile ads do better than AdMob’s, a rival service. At the moment, reports are mixed, suggesting that results depend on the content. In general then, my feeling is that if you currently have a mobile website, AdSense for mobiles might a pretty useful addition although you’d want to test it against AdMob. Optimize the ads as much as you can and put them on the sort of content people on the move are likely to need. If you don’t have a mobile site though — or a Japanese audience or breaking news — you might want to wait before looking for a programmer to help you with the coding.
I’m not sure about AdSense on mobile phones.
AdSense started allowing publishers to place one ad unit on mobile Web pages in September 2007. You can select the colors, specify the kind of code your mobile page uses (“wml (WAP 1.x)”, “xhtml (WAP 2.0)”, or “chtml”), and choose ad units with one or two text-link ads (although the double unit can only appear at the bottom of the page.)
It’s currently available in thirteen countries, including US, England, France, Italy, Germany, Spain, Ireland, Russia, Netherlands, Australia, India, China, and Japan. It sounds like a good idea, but AdSense for mobile has its challenges. Phones have not shown themselves to be good ways to surf the Web. The screens are tiny, the downloads are slow and it’s very expensive. Most people are prepared to wait until they get home or to the office to look at a website, rather than do it on their mobiles. There are exceptions though. Surfing on phones is fairly popular outside America (especially in Japan). In the United States, it might be used for information that changes quickly such as sports news or finance. If you have a site on either of those topics or which is popular in Asia, you might want to create a page that will work on a mobile, offer breaking news and place an ad on it to see how much it earns. My feeling is that it won’t be worth the effort but it’s still early to say for sure. Much depends on what happens in the mobile phone market. If phone companies copy the iPhone and offer built-in wi-fi, then publishers won’t need to build special pages for mobiles. Doing so would be a waste of time — and if you have to pay programmers, a waste of money too.
On the other hand, if Google’s phone software makes mobile browsing more popular then the market could become large enough to make building special mobile sites worthwhile. Although you’d still want to be sure that Google’s mobile ads do better than AdMob’s, a rival service. At the moment, reports are mixed, suggesting that results depend on the content. In general then, my feeling is that if you currently have a mobile website, AdSense for mobiles might a pretty useful addition although you’d want to test it against AdMob. Optimize the ads as much as you can and put them on the sort of content people on the move are likely to need. If you don’t have a mobile site though — or a Japanese audience or breaking news — you might want to wait before looking for a programmer to help you with the coding.
AdSense Referral Ads: A Straight way to earn by doing nothing
9:38 AM Posted by Admin
What basically a referral program is
Referral programs are easy way to get money by doing nothing, just place a link and if you got a referred member in your account, you will get a plus $$ earning even if you got no clicks on your ads.
A lot of peoples are already earning with referral programs. Now AdSense also provides you a great offer with their referral ads. Different types of referral ads are available for different accounts. You only need to get a code from your AdSense account and put it on your website and wait for the visitors to signed up. Lets take a look at different AdSense Referral programs and their earnings.
AdSense Referral Buttonsan AdSense referral button is placed at bottom right side. Similarly you can have the button, by getting the code from your AdSense account and insert it in your website.
Now whenever a visitor comes to your website and clicks on this button, he will be forward toward AdSense new account sign-up page. When he will signed up with AdSense, your account will be counted +1 and you will see that you have 1 new sign-up for AdSense referral.
A payment of $100 will be added in your AdSense account, when that person who had signed up with your referral will have his first earning of $100. I already have made $300 with referrals and i have 5 more peoples who will made their $100 sooner or later and i will got another bonus of $500. This is really a big referral offer provided by AdSense, as it is attractive and everyone wants to earn on Internet.
FireFox referral buttons
FireFox is the most popular and fast web browser in the world. I am personally a big fan of it and i always use this browser. Google also advertises FireFox browser with their referral link. You place a FireFox referral button on your website just like adsense referral. Whenever a visitor download and installs FireFox web browser through your referral link, your account will be credited $1 plus. So more visitors=more earning.
There are some other referral ads provided by AdSense such as Picasa which is a good imaging software, Google AdWords which is the best way to drive targeted traffic to your website and google Software pack which contains different types of useful soft wares.
But the above two, AdSense Referral, and FireFox Referral are widely used by website publishers.
Enjoy your way to the earning and keep reading this website because a lot of new and informative articles are coming up next.
$100 a day Adsense Plan
7:58 AM Posted by Admin
Adsense is the first step for Internet newbie when they are start learning to make money online. Adsense is one of the easiest way to generate a decent amount of money at start. There are people who are earning thousands per day with just adsense. But they have spent time and got very good experience and tricks in this time to earn this amount each day. Here is a basic starter plan for you to earn $100 per day with adsense by using mini adsense content rich sites. Target is to take each site $5 per day income.
Choose some keywords and domains
First step is to get some of the best paying keywords and the ones you can write on. Just google for best AdSense paying keywords to get a list or alternatively you can go to https://adwords.google.com/select/KeywordToolExternal Google’s keyword tool. Write any keyword e.g finance, computer, technology, web design, php, adsense, internet marketing, affiliate marketing or anything of your choice. Just make sure you are going to that topic for your first website to which you can write some interesting words.
Google Keyword tool will give you a list of top competitions on your keyword query. You can display/hide columns to view highest bid on every keyword and estimated number of search traffic. Pick a few from top of the list and start search for domains related to these keywords. Domain does not need to be related but if your keyword is also in your domain, it will be helpful in term of SEO.
Register your first few domains.
Get some web hosting account
You can try hostgator web hosting plan or any other which supports multiple domain hosting at same account. You can try coupons to reduce the initial cost for your hosting plans.
Setup a Website or Web blog
Now setup your first website. If you are going for a weblog then best idea is to upload and install wordpress. Wordpress is best in means of SEO. Write few articles (7 to 10 articles) on website.
Start SEO for your website
Submit your website in search engines like google, yahoo and msn. Use the link of your website in signature of any of web forum if you use. Forums are fastest and free way to get backlinks to your website. More posts on a forum site you have, more backlinks you can get. Then submit your website in social news, networking sites like digg, del.icious, reddit, blinklist. And submit your website to a couple of free web directories. Keep a record of everything you are doing. In two or three days your website will be indexed in google and you’ll be start getting traffic from google. Now build as many links as you can but don’t spam too much.
Signup for Adsense (Or use if you already signed up)
Signup for adsense and wait for their approval. Once you got your account, create and place ads in your website. Use Ads blending and Adsense placement methods to embed the ads properly to generate more clicks by your visitors.
Final Step
Do as much SEO as you can. Build links, get more RSS subscribers, publish your site to social networking sites. Sooner you’ll be get your target for $5 per day
Multiply your income
Now repeat the above steps for another 20 websites. It’ll took some time but you can easily achieve $100 per day target with mini adsense sites. Just make sure you follow this rule
The Keyword Crash Course
7:15 AM Posted by Admin
My regular readers are familiar with Courtney Tuttle and Mark Butler who run a teaching blog for Internet Marketing called the Keyword Academy. If you are new here or are one of the hundreds who have emailed me asking "where to start" or, more to the point, have asked me if I would be willing to tutor you directly on "how to make money online" then I strongly suggest you take a look at Court and Mark's Keyword Crash Course.
Both men are professional marketers, they teach the same basics as I do and offer one on one mentoring in this business. The Crash Course is designed for beginners just starting out and you can get your feet wet for a buck - a token introductory price for a month just to keep the tire kickers and time wasters away. If you are looking for real instruction on making a living online then join Court and Mark. If you are just looking for another "get rich quick" ebook or gimmick then they aren't for you.
If you found my site chances are you found it ranking high in Google for the term you searched for. This wasn't an accident - it is what I do and it is the keystone for making money online. How can you learn to dominate Google and the other search engines? You can start at the beginning of this blog and read or take the more focused approach offered by Court and Mark. Unfortunately I just don't have the time to offer personal guidance so please don't ask. I wouldn't recommend the Keyword Academy if I didn't endorse the fellows fully.
I would love to get some feedback from those of you who have already joined Court/Mark - good, bad or otherwise let us know.
A Teaser...
To the regular gang of MMO'ers - Thanks for the concerned emails and comments. Everything is fine, better than fine actually and I will be posting an update on the Griz blog (soon) explaining what I've been doing etc. Sorry for the absence but all is well and I should be back shortly...
Both men are professional marketers, they teach the same basics as I do and offer one on one mentoring in this business. The Crash Course is designed for beginners just starting out and you can get your feet wet for a buck - a token introductory price for a month just to keep the tire kickers and time wasters away. If you are looking for real instruction on making a living online then join Court and Mark. If you are just looking for another "get rich quick" ebook or gimmick then they aren't for you.
If you found my site chances are you found it ranking high in Google for the term you searched for. This wasn't an accident - it is what I do and it is the keystone for making money online. How can you learn to dominate Google and the other search engines? You can start at the beginning of this blog and read or take the more focused approach offered by Court and Mark. Unfortunately I just don't have the time to offer personal guidance so please don't ask. I wouldn't recommend the Keyword Academy if I didn't endorse the fellows fully.
I would love to get some feedback from those of you who have already joined Court/Mark - good, bad or otherwise let us know.
A Teaser...
To the regular gang of MMO'ers - Thanks for the concerned emails and comments. Everything is fine, better than fine actually and I will be posting an update on the Griz blog (soon) explaining what I've been doing etc. Sorry for the absence but all is well and I should be back shortly...
The Biggest Mistakes That AdSense Publishers Make... And How To Avoid Them
8:38 AM Posted by Admin
Clicking on your own ads isn’t the only bad luck AdSense publishers have run into. There are lots of different ways that you can make a mistake when using AdSense and while some of them Google will be pretty quick to tell you about, others you’ll only feel in your pocket. Here are some of the biggest mistakes you can make when using AdSense. Be aware of them...and beware of them!
Big Mistake #1:
Not Being Familiar With Google's TOS On the one hand, this is an easy mistake to make. The terms of service change all the time and what’s legal one day could be illegal the next — and you could know nothing about the change. On the other hand though, if something you’ve been doing is suddenly made illegal you probably shouldn’t be doing it anyway. The bottom line is to check the TOS regularly and to make a habit of browsing the AdSense forums. Even if you miss a change, it’s unlikely that other people will. It’s a mistake not to stay informed.
Big Mistake #2:
Inviting Others To Click Ads That clicking your own ads is a mistake is pretty clear. There’s no reason to do it and no excuse for doing it.
That also includes asking other people to click on the ads for you. For site owners used to asking their users to support their sponsors, this can take some getting used to. Once the ads are up and optimized, there’s nothing more that you can do to persuade people to click. If you’ve got a line on your website that asks people to support your sponsors or if you’ve been asking people to click on your ads in any sort of way, you’re making a giant mistake. That’s the sort of mistake that can get you banned.
Big Mistake #3:
Using The Wrong Ad Blocks Those first two mistakes will get you banned. The remaining mistakes will “only” cost you money. Choosing the wrong ad blocks is one of the easiest mistakes to make. Almost any block can fit in almost any space but only one block will give you the highest revenues possible. Use this book as a guide to which blocks suit which locations best and check out the case studies to see how other people are using a similar spot. Even if you’re happy with your results so far, it’s always possible that you could do even better. Sitting on your laurels with the wrong ad block is certainly a mistake.
Big Mistake #4:
Using The Wrong Colors Exactly the same is true of your choice of colors. Forget about looking for some nice contrast or coming up with some snazzy design, you want the colors in your ads to match the colors on your site. The background color should be the same as the background of your site and the font colors should match too. Any other color is usually a mistake.
Big Mistake #5:
Poor Page Placement Some places on your page are much more powerful than others. You want to put your ads where your users are going to be looking, not where they’ll make the page look good. That might be at the beginning of an article, in the sidebar, at the top of the page, next to an image or any one of several dozen other spots.
Big Mistake #1:
Not Being Familiar With Google's TOS On the one hand, this is an easy mistake to make. The terms of service change all the time and what’s legal one day could be illegal the next — and you could know nothing about the change. On the other hand though, if something you’ve been doing is suddenly made illegal you probably shouldn’t be doing it anyway. The bottom line is to check the TOS regularly and to make a habit of browsing the AdSense forums. Even if you miss a change, it’s unlikely that other people will. It’s a mistake not to stay informed.
Big Mistake #2:
Inviting Others To Click Ads That clicking your own ads is a mistake is pretty clear. There’s no reason to do it and no excuse for doing it.
That also includes asking other people to click on the ads for you. For site owners used to asking their users to support their sponsors, this can take some getting used to. Once the ads are up and optimized, there’s nothing more that you can do to persuade people to click. If you’ve got a line on your website that asks people to support your sponsors or if you’ve been asking people to click on your ads in any sort of way, you’re making a giant mistake. That’s the sort of mistake that can get you banned.
Big Mistake #3:
Using The Wrong Ad Blocks Those first two mistakes will get you banned. The remaining mistakes will “only” cost you money. Choosing the wrong ad blocks is one of the easiest mistakes to make. Almost any block can fit in almost any space but only one block will give you the highest revenues possible. Use this book as a guide to which blocks suit which locations best and check out the case studies to see how other people are using a similar spot. Even if you’re happy with your results so far, it’s always possible that you could do even better. Sitting on your laurels with the wrong ad block is certainly a mistake.
Big Mistake #4:
Using The Wrong Colors Exactly the same is true of your choice of colors. Forget about looking for some nice contrast or coming up with some snazzy design, you want the colors in your ads to match the colors on your site. The background color should be the same as the background of your site and the font colors should match too. Any other color is usually a mistake.
Big Mistake #5:
Poor Page Placement Some places on your page are much more powerful than others. You want to put your ads where your users are going to be looking, not where they’ll make the page look good. That might be at the beginning of an article, in the sidebar, at the top of the page, next to an image or any one of several dozen other spots.
Google AdSense For Dummies 2008
7:01 AM Posted by Admin
Author(s): Jerri L. Ledford
Publisher: For Dummies
Date : 2008
Pages : 346
Format : PDF
OCR : Yes
Size : 10 Mb
Language : English
ISBN-10 : 047029289X
You can get paid for online ad placement with Google AdSense! If you've ever considered using AdSense to improve revenue for your Web site, Google AdSense For Dummies will get you started. It's loaded with tips to help you implement a successful AdSense program.
AdSense lets you generate income with ad placement on blogs and Web sites. Google AdSense For Dummies shows you how AdSense works, how to analyze cost per click and track AdSense results, and how to earn money from your blog or Web site without selling a product. Discover how to:
* Register and set up an AdSense program
* Track results with server logs, AdSense reports, and Google Analytics
* Boost AdSense income with search engine optimization techniques
* Apply Google guidelines by including relevant links and content, making your site easy to navigate, using a sitemap, and keeping links in good repair
* Fine-tune your Web site with beefed-up content to please Google and boost effectiveness
* Earn more with AdSense for RSS, streaming video, and referral units
* Design appealing ads and search boxes, and deal with ads from competitors
* Add video units to your site, design mobile ad units, and understand referral units
In Google AdSense For Dummies, author Jerri Ledford, a self-described "Google geek," helps you make money with AdSense.
From the Back Cover:
Here's how to earn money from your Web site without selling a thing!
If you want to make your Web site or blog earn its keep, using Google AdSense makes a lot of sense. It also makes sense to find out how AdSense works and how to make it work for you. This friendly guide cuts through the geek-speak and shows you what AdSense is, how to make your site Google-friendly, how to use AdSense for Search or Content, and more.
* Fine-tune your Web site - beef up your content for Google's approval as well as to boost effectiveness
* Apply Google guidelines - include relevant links and content, make your site easy to navigate, use a sitemap, design for the user, and keep links in good repair
* Discover other types of AdSense - use AdSense with video, mobile, and RSS
* Learn to love units - add video units to your site, design mobile ad units, and understand referral units
* Get creative - use AdSense as a page element on your blog and design knockout ads and cool search boxes
* Make them pay - increase your income from AdSense for RSS, referral units, and streaming videos
* Use some sense - track your results using AdSense reports and Google Analytics
Download
Google Black Adwords book + Google BlackHat Adsense
7:00 AM Posted by Admin
What Google Never Told You about Making Money with Adsense
6:58 AM Posted by Admin
